We will discuss about Search Engine Advertising. You make great websites with WordPress, you need visitors.<\/p>\n
Contents:
\nWhat is SEA, what is SEO
\nExperiences with Campaigns, some facts
\nWork on your concept
\nHow does it look with Google Adwords
\nThe process of creating a campaign<\/p>\n
Critism:
\nPolicy of Auction, extreme prices, key service CHF 150,-
\nCharge market money, if you discover a new \u201ckeyword\u201d
\nSupport of Adwords is ok
\nGoogle knows all facts, doesn\u2019t tell it
\nGoogle is no partner, taking customers
\nWho is owner of the dates?
\nBing doesn\u2019t invest in services, monopol of Google<\/p>\n
Hints:
\ntry it for proof of concepts
\nuse Google Adwords explain videos in Youtube
\ngo to trainings of Google (www.google.ch\/ads\/training
\nshare experiences
\nflexibility
\ncontrol with Google Analytics (Dashboard)
\nlook for alternatives
\nbuild your own platforms
\nbe creative, use Google Display and Youtube<\/p>\n
Goal:
\nEncourage the participants to make profitable SEA campaigns and create own local search platforms.<\/p>\n","protected":false},"excerpt":{"rendered":"
We will discuss about Search Engine Advertising. You make great websites with WordPress, you need visitors. Contents: What is SEA, what is SEO Experiences with Campaigns, some facts Work on your concept How does it look with Google Adwords The process of creating a campaign Critism: Policy of Auction, extreme prices, key service CHF 150,- … Continue reading SEA Best Practices<\/span>